Date published: 01 May 2018
Today marks the start of a major new health and wellbeing awareness campaign, as the council and its partners Everyone Active look to promote keeping fit across the district.
Stories, features and social media posts will be going out across the month of May highlighting events and activities that take place right across West Lindsey for all ages.
From reporting on walking groups and fitness classes in Market Rasen to cardiac rehabilitation sessions at Gainsborough’s West Lindsey Leisure Centre, the Loving a Healthy Life campaign is being launched as plans progress for a multi-million overhaul of health and wellbeing provision across the district.
As reported, the local authority and Everyone Active are together investing more than £7-million into improving facilities for all ages – with outreach services, rural facilities and urban services vastly improved. This is being done in a bid to encourage more residents to improve their health and fitness.
Current figures show there are more overweight people in the district than in neighbouring Lincolnshire authority areas. Meanwhile, hospital admissions for Type 2 diabetes in West Lindsey top the county chart – with worrying levels in Gainsborough South-West, Scampton, Market Rasen, Cherry Willingham and Middle Rasen. There are also 1,100 people living with dementia in the district.
Chairman of West Lindsey’s Prosperous Communities Committee, Cllr Sheila Bibb, explained how organisations were working together to tackle the issue.
And she stressed how it was vital that the authority looked at offering wide-ranging provision for all ages and the new plans – not only in Gainsborough, but in Market Rasen – would offer that. This would be enhanced by a major outreach project in more rural areas.
Predictions suggest that once developed the new Health and Wellbeing Hub at West Lindsey Leisure Centre will attract more than 200,000 people a year. Meanwhile the new Market Rasen facility, incorporating a health and fitness facility, a sports hall, and a multi-use area and 3G outdoor pitch, will have the capacity for 183,000 people annually.
She said that, when considering the investment, members of the authority’s Prosperous Communities Committee also looked at the fact that 80 per cent of people in the district do not currently have ready access to any leisure facilities – or currently do not attend them. It was therefore pledged that the major sports outreach service be established, added Cllr Bibb.
“When we look at the whole district, we see there are large numbers of people who simply do not consider taking simple steps to a healthier lifestyle, and that is not just about what activity they do, but also about their diets and how they look after themselves,” she said.
“We must act now to improve and maintain a healthy lifestyle for all those who enjoy living in West Lindsey. We see how our population is due to grow also, and we must look at how we best serve the needs of our people both now and in the future, whilst also supporting our impressive Invest programme,” added Cllr Bibb.
Kerry O’Neill, contract manager at Everyone Active, said: “We are delighted to be working in partnership with West Lindsey District Council to extend the current facilities at West Lindsey Leisure Centre to introduce a new health and wellbeing hub.
“The new facility will offer a wide-range of activities for people of all ages and abilities, and we look forward to supporting even more people in their journey to leading healthier and more active lives.”