Local support and advice

Opening your business

If you are planning to open your business please review the COVID-19 Tool kit which aims to help Lincolnshire businesses become COVID-19 secure, resume trading safely, and protect their staff and customers as lockdown is eased.

Advice and support for Retail, Hospitality and Leisure

Guidance, detailing the measures retailers should take to meet the necessary social distancing and hygiene standards are available below.


  1. HSE: Working safety guide
  2. HSE: Talking with your workers
  3. Gov.uk: Staying COVID-19 secure
  4. HSE: Risk assessment template and examples
  5. Checklist for Businesses

Free business advice

West Lindsey District Council has secured the support of Clare Bailey, a Lincolnshire-based independent business advisor, to help businesses to navigate there way through the current situation and to help ensure you are recovery-ready!

You can contact Clare directly via clare.bailey@retailchampion.co.uk in the first instance, or call 07462 218000.

Free webinars

Following a very successful online session around “10-steps to retail success”, we are planning to deliver 4 additional webinars / workshops, by way of extended support for businesses in West Lindsey.

These sessions are open to businesses across the district – from online only and market traders, to start-ups and established. They will all be approximately 1 hour and aim to be fast paced, engaging, interactive and to provide you with a wealth of take-away resources, including the recording of the session and a PDF of the slides (including the activities to apply to your business).

Session dates, times, titles and synopses

Thursday 11 February at 11am: A beginners Guide to EPOS, Ecommerce and business systems (suitable for technophobes!).

The session aims to dispel the myths that good systems have to be expensive and to help you get a handle on all your business data.

Register via Eventbrite: Beginners Guide to EPOS and Ecommerce

Thursday 18 February at 11am: Why use social media?

The focus is not the how, but about asking yourself why! Everyone says it is essential to business, but it can be overwhelming with so many platforms. This session aims to make sure you invest your efforts appropriately for your business and don’t waste your time!

Register via Eventbrite: Wondering about social media? – working out what is best for your business

Friday 26 February at 11am: Kerb appeal! Top tips to ensure your premises look tip-top!

Attract customers and passers-by, get your store front and window on-point and then by working together with your neighbours and local authority you can ensure your street looks great, remember – the rotten apple spoils the cart!

Register via Eventbrite: Kerb appeal! Top tips to ensure you premises look tip-top!

Thursday 4 March at 11am: Developing a marketing and promotional calendar

An interactive session during which we can collectively develop a template during the session, which will be shared afterwards, so that everyone who takes part can develop that further for the benefit of their business

Register via Eventbrite: Creating a marketing and promotional calendar to engage customers

As a little gift - those who register for 2 or more sessions can also receive a free copy of my business book - The Retail Champion - 10-Steps to Retail Success - signed and dedicated if you so wish (if you already attended the 10-steps session that counts as 1!)

For information, the sessions will be delivered via Zoom, but you can access this by following a simple link. You can watch / listen on any internet enabled device, although one with a larger screen is better. Register anyway, and whether you manage to attend or not, you will still receive the pack and recording, so if something else comes up, like demands of home-schooling, don’t worry.

Federation of Small Businesses (FSB) partnership

To provide help to our small-business community, West Lindsey District Council has partnered with the Federation of Small Businesses (FSB), who are able to provide smaller businesses in the district with information to respond to the challenges they are facing due to COVID-19.

Membership benefits include: free business banking, 24/7 legal advice, HR support, tax guidance, late payment and financial help, insurances, health and safety information plus healthcare.

You can find out more by visiting the Federation of Small Businesses (FSB) website.

Discounted one-year membership promotion

As part of West Lindsey District Council’s partnership with The Federation of Small Businesses we are offering business owners an £80 discount on a one-year FSB membership.

Business support

Latest information on funding and resources for businesses affected by COVID-19 are available on the Business Lincolnshire website.

From accessing government funding to guidance on the next steps your business should take, Business Lincolnshire expert advisers are available to offer advice and support during this challenging time.

Email businesslincolnshire@lincolnshire.gov.uk to get in touch today or register your enquiry by calling the Covid-19 Information and Advice helpline on 01522 782189 9am to 5pm Monday to Friday.

VisitBritain / VisitEngland have also created a Covid-19 Advice Hub for tourism and event businesses. They are feeding in industry concerns to Government via the Tourism Industry Emergency Response Group and will be sharing practical advice as soon as it becomes available, publishing the latest announcements and industry information on this page. You can also keep up to date locally through Visit Lincoln.

Has your business been forced to make redundancies?  Do you need redundancy or recruitment advice?  Are you looking for help to find a job?  West Lindsey District Council is working with a number of partners to provide support to employers and employees facing redundancy situations during this difficult time.

For more information please visit the Redundancy and HR Support pages on the Business Lincolnshire website.

For the latest news and announcements on support for business please visit the visit the government's Covid-19 business support website.


If you need further guidance please get in contact with the Growth Team at growth@west-lindsey.gov.uk.